Marlene shared her experiences learning the do’s and don’ts, up’s and down’s, ins and outs of becoming a jewelry design entrepreneur.
As well as discussing the long-term trends she sees in the jewelry industry.
Marlene was not talking:
Fashion-Fads-What’s Hot-This year’s trends.
She was talking about: Long-term trends
Recent trends in jewelry: Raw Diamonds, Micro Pave Diamonds and Diamonds set in silver.
Long Term Trends:
Recycle, Reuse, Renew – Green – Conflict Diamonds – Responsible Sourcing.
Alternative Metals and Materials – Steel, Copper, Titanium, Paper, Wood, Glass, Leather, Plastic, Buttons, Toys, Game pieces, etc.
A clash between a motorist and a cyclist that moved online results in a loss of corporate sponsors.
Wholesale, Retail and the New Reality Buy. Sell. From home. 3:00AM. Bunny slippers. During work.
No driving. Easy. Gig Economy.
What becomes of the brick and mortars?
Store Closures and the Graying of Boomers.
Millennials – Experiential Purchasing
Alternative Metals, Cad Cam, Green Jewelry, High Touch vs High Tech
Is your brand loyal to your customers?
Millennials want to know.
DCGIA Thanks Marlene for sharing her experience and knowledge with us!
firstname.lastname@example.org – 617.435.7609
Summery taken from slide show provided by Marlene Richey